Thursday, September 15, 2005

Izze Blueberry Sparkling Juice

Izze Beverage Company

Well, this was disappointment in a bottle. Perhaps I was spoiled by the fresh-fruit flavors of the cherry and orange Hank's sodas, but when I see the word juice on a label, I expect a fruit flavor explosion. Izze was more of an acidic fizzle. Essentially, this stuff is assorted cheap base juices, like grape and apple, with a little blueberry flavoring, and apparently a whole lot of citric acid. Not much else to say. It's not that refreshing, it's simultaneously too sweet and too sour, and the flavor is not close enough to what is advertised. Blechy.

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